IGOR GORGONZOLA is back on TV with a high-visibility promotional campaign on the main national networks: RAI, SKY and WARNER BROS DISCOVERY.

We will be protagonists until Easter on the most successful programs with the widest audience, including the evening news, AFFARI TUOI with Stefano De Martino, the most successful fictions of RAI1, such as IMMA TATARANNI, Beijing Express, the new series on Sky with Luca Argentero, lawyer Ligas, Foodish, CHE TEMPO CHE FA, Case a Prima Vista and many other flagship broadcasts.

The planning, designed to ensure a widespread and high-quality presence, aims to develop over 100 million contacts, ensuring strong and continuous visibility of our brand at the time of maximum consumer interest.

The commercial, in addition to enhancing the ancient dairy art handed down by the 4th generation of the Leonardi family, the Italian spirit, the unique taste and the flexibility of use in the kitchen of IGOR GORGONZOLA, will also celebrate the 90th anniversary of the foundation of our company, a milestone that testifies to commitment, tradition and continuous search for excellence.